Dreams – WIN a luxury bedding bundle worth £200
How could you resist opening an email when its subject line announces your chance to win a luxury bedding bundle?! Dreams, the specialist bed retailer, ran a competition as a way of celebrating clocks going back.
The very timely email, which was sent on the Friday before the clock changing date, reveals 10 facts about the clocks going back and an extraordinary infographic showing how much time is spent sleeping among other activities.
These interesting snippets are accompanied by a set of pink icons representing the services available, and some well-chosen images fitting with the fresh design. The entire email inspires calmness and a somehow willingness to relax on a comfy pillow… a comfy pillow like one of those included in the bundle prize of the promoted competition… 💤 😉