Mr Porter – In The Mood For Love?
Valentine’s Day is all about getting the minor details right on the night. Mr Porter is one of the brands out there that recognises this mantra for sure.
Exhibiting total elegance (a style typical of their emails) this Valentine’s themed one represents an amazing step-by-step guide for how to “get it right on date night”. Each step, which is illustrated as a hand-written note over the top of a photo, is accompanied by related products meant to help tackle each piece of advice. The last section of the email comes up with some added value CTAs – one to read a blog about recommended restaurants to celebrate V’Day in style and the second encouraging the recipient to browse the gifts on Mr Porter’s sister website, Net-a-Porter.
We really love this email as it demonstrates that Valentine’s Day is not just about hearts and loved-up messages, but about loving in S T Y L E ✨.